INFLUENCER MARKETING, DONE RIGHT.

We’re Red Yolk, an influencer marketing agency helping brands plan, execute and manage campaigns with the right creators.

Learn More About Us

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Trusted by leading brands

Leading organisations across multiple industries partner with us to manage influencer marketing properly.

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We manage influencer marketing
end-to-end - from strategy and creator selection through to execution and reporting.

With access to 4,000+ vetted creators,
we match brands with talent that fits -
not just in audience, but in alignment.

Our briefs are structured, considered and clear.
Creators understand the objective.
Brands stay in control.

By owning the full process, we remove friction and deliver campaigns that perform consistently.

Success In Action

Influencer Marketing That Delivers Results

Red Yolk is an influencer marketing agency working with brands across Australia and New Zealand. We deliver structured, end-to-end influencer campaigns, from strategy and creator selection through to execution and reporting.

We bring expertise across influencer marketing, UGC and talent management ensuring your campaign is managed properly at every stage.

Always-On Influencer Campaigns
Our Always-On Influencer Campaigns keep your brand consistently present through structured, ongoing creator content.

Regular content builds familiarity - and familiarity builds brand strength.
Long-term collaborations allow your message to stay relevant and recognisable over time. Instead of one-off bursts, your brand becomes part of the conversation.

We manage the strategy, creator selection, content flow and reporting ensuring consistency without compromising quality.
High-Impact Launch Campaigns
Launching something new?

We design high-impact influencer campaigns that generate immediate visibility through video-first content.
Speed matters. We deploy campaigns quickly, ensuring your message reaches the market at the right time. From briefing to publishing, we manage the full rollout, aligning creators, content direction and usage rights to maximise launch momentum.
Influencer Talent Sourcing
We source and manage influencers across macro, mega and niche categories, handling everything from outreach to execution.
With access to 4,000+ vetted creators across Australia and New Zealand, we negotiate, contract and brief talent on your behalf.

We manage communication, approvals and paid usage rights ensuring campaigns run efficiently and professionally.
Long-Term Brand Partnerships
We structure long-term influencer partnerships that prioritise consistency, authenticity and brand alignment.
From ambassador recruitment to content planning and performance reporting, we manage ongoing creator relationships that strengthen brand recall over time.

These partnerships generate sustained visibility and valuable repurposable content across channels.
Influencer Management & Negotiation
We manage influencer negotiations with market clarity and commercial experience.
With extensive experience across brand and creator conversations, we understand rate structures, usage rights and industry standards.Our proprietary rate modelling ensures pricing is fair, aligned and commercially sound removing uncertainty from negotiations.
Influencer Seeding
Our influencer seeding campaigns generate organic advocacy by placing products with creators who align naturally.
We identify creators with high alignment potential and manage product logistics from outreach to delivery.

Seeding is an effective way to build awareness, test traction and establish early creator relationships before scaling into paid campaigns.